Branding

Before 2008, my creative team hooked up with a New Hampshire agency niched in the building trades.

EcoShield Windows

We created the EcoShield brand to promote Kasson Keller’s new line of green windows—replacement and new construction. The branded design won a national first place in category.

Logo | Collateral | Brand Message | Web | POS | Outdoor | Photo Shoot

Line Brochure

Sell Sheets

EcoTherm Windows

I also directed the branding of Kasson Keller’s premium line, EcoTherm. Again, we used a signature image to connote protection and comfort, this time in a slightly more upscale presentation.

Logo | Brand Message | Web | Collateral | POS | Outdoor

Web

Line Brochure

Modern Windows

Logo | Brand Message | Collateral

Quantum Millwork

Quantum Millwork launched their premium color-fast trimwork into a crowded building-materials market. My team created the brand from the ground up—logo, visual language, messaging architecture and sales collateral—to lend a distinctive, design-led identity that helped the company stand out in a commoditized segment.

Logo | Brand Identity | Messaging Architecture

Quantum Essentials Collection

Quantum OEM Collection

Bradco Supply

Logo Refresh | Brand Message | Collateral | Print | Outdoor | Environmental | Photo Shoot